Know why a post worked before you make the next one.
Content follows the creators you study, reads every Reel and carousel they post, and each morning tells you which three are worth your time.
How it works
01 — Track
Paste a profile link.
Add any public Instagram creator, or your own account. Their back catalogue imports in minutes, and new posts arrive on their own.
02 — Read
Every post, taken apart.
A transcript, the hook, each shot cut at the exact frame, the audio, the top comments, and a rank against that creator’s usual.
03 — Brief
Three findings by 8am.
Not a dashboard of charts. A short written briefing on what changed overnight, with the posts as evidence.
The research a strategist does on Monday, done before you wake up.
Content does the watching, timing and note-taking. You make the call on what to post next.
Post breakdown
See where the cut lands, not just the view count.
Every Reel is split into shots at the exact frame, with the hook marked, each shot described, and the full transcript beside it.
- Shot timings from the video itself, not guessed
- Ranked against what that creator usually gets
- Top comments sorted by likes
Creator dossiers
Know a creator’s playbook without watching 200 posts.
Content keeps a running file on everyone you track: their recurring series, how they work, the projects they return to, and where their views are shifting.
- Rewritten as new posts arrive
- Every claim links to the posts behind it
- Median views over the last 30 days
Ask
Ask a question, get an answer with the posts to prove it.
Plain-English questions across everything you track. Answers cite real posts with their rank, never a made-up number.
Collections
Keep the posts you’ll want to steal from.
Group posts into boards like Transitions or Hooks to study, so the reference you need is one click away instead of a search.
Works with Claude
Your library, inside the chat you already use.
Connect Content to Claude in one click. Draft a script while it pulls the five best hooks in your niche, the shot lengths that held attention, and the comments that asked for a part two.
- Claude
- Claude Code
- Any MCP client
Priced by how many creators you follow.
Every plan reads every post. 14 days free, no card needed. Cancel from settings.
Solo
$24/ month
For a creator studying their own niche.
- 10 creators tracked
- Your own account included
- Morning briefing and Ask
- Unlimited collections
Studio
Most teams$89/ month
For a creator with an editor and a strategist.
- 50 creators tracked
- 3 seats, shared collections
- Claude and MCP connection
- Daily performance snapshots
Agency
Custom
For teams running several client accounts.
- Unlimited creators
- A workspace per client
- Insights from linked accounts
- Priority imports and support
Tomorrow’s briefing could be about your niche.
Paste one profile link. Your first briefing arrives the next morning.